Natural Cosmetics for skincare

“Our skin is like embroidery lace fabric:
more or less dense, different for everybody, strong and resilient but also tender and fragile at the same time.

The quality of the lace depends on the thread that was used to weave it and on the skills of the maker.

In the same way the quality of our skin doesn’t depend merely on genetics, but also on the way we take care of it.

Lace Beauty’s end goal is to teach everyone how to understand their own skin and take care of it, feeling it every day!

HOW TO UNDERSTAND YOUR SKIN TYPE?

Most people don’t know how to recognize their own skin type, and therefore where to start when it comes to finding the right products to take care of it.

At a time of beauty stores overflowing with all sort of products, mixed signals and unreachable beauty standards coming from the media, meeting everyone’s skin needs it’s getting harder and harder as people struggle to navigate this ocean of news, trends and information.

As a brand Lace Beauty aim to teach how to listen to and understand one’s skin needs, so that everyone will be able to choose what’s best for them without being affected by marketing strategies.

Our company’s resolve is to create products that can answer to the needs of modern-day skin, which is constantly exposed to physical and environmental stress factors, but also accessible to oncological patients, those who were subjected to reconstructive surgery and suffer from skin diseases.

Overall products that are modern, honest, effective, practical and easy to use.

One of the essential and perhaps crucial ways to maintain the balance of the skin is cleansing.

For Lace Beauty this is by far the most important step of any routine and therefore the foundation of our production, as is key to teach how to take care of the skin in the best and most effective way possible.

To make sure it stays balanced and healthy, the skin has to be kept clean. The cleansing process must be delicate and mindful of the epidermis’ structure.

For this reason our formulas are effective in just one swipe and help maintain the proper balance of bacteria present on the skin 

As a brand Lace Beauty focuses entirely on cleansing.

The line includes products that answer to any skin concern and are effective yet gentle, and above all devoid of any sensory deception so that sensoriality is simply the result the skin’s reaction to the product.

HOW LACE BEAUTY WAS BORN ?

CEO and founder of Lace Beauty , she’s been part of the beauty industry since 2007.

Starting as a blogger and copywriter, she studied to become a makeup artist and then continued to deepen her knowledge about skincare through many specialization courses.

At present she provides consulting services to companies and privates, supplying support and knowledge for the development of their cosmetic lines.

Laura Portomeo

CEO and founder of Lace Beauty , she’s been part of the beauty industry since 2007.

Starting as a blogger and copywriter, she studied to become a makeup artist and then continued to deepen her knowledge about skincare through many specialization courses.

At present she provides consulting services to companies and privates, supplying support and knowledge for the development of their cosmetic lines.

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3 REASONS TO CHOOSE LACE BEAUTY

Functionality

Inside our products you’ll only find ingredients with a specific purpose – we don’t believe in sacrificing effectiveness for sensoriality, in harmful or irritating agents and fillers.

Thoughtfulness

From the formulas to the packaging, our company is eco-friendly and have at heart the needs of every single client, and in particular those with problematic skin.

Territoriality

Our products are made in Italy, with an eye to national scientific researches, local products and excellencies.

lizzie

Lizzie

Named after the well-known heroine of Austen’s Pride & Prejudice, Lace Beauty’s debut release is a facial cleansing treatment also inspired by her quirks  and distinctive traits.

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lizzie